Yrfaxi9scy2du9kw3wds cbb%20title%20green

Coaching Business Builder

12 Tips for the Start , or Growth, of Your Coaching Business

   Watch Promo   Enroll in Course

Are you a coach wanting to build a coaching business or a professional considering making a change and developing a coaching business? For many coaches today the challenge is not only in being a great coach, but also in creating and running a sustainable business.

Join Effective Group Coaching author Jennifer Britton for the Coaching Business Builder: 12 Tips for your Coaching Business. Since 2004, she has supported thousands of coaches through her programs, writing and coaching, to create powerful group and team coaching processes and programs. Many of these have become the foundation for thriving coaching businesses.

In the Coaching Business Builder here at the Learning Lab and Design Studio™ from Potentials Realized, Jennifer puts on her former business advisor hat, to bring you the Coaching Business Builder Foundation program. She has distilled content in 12 areas you will want to explore further as you build, and refine, the foundation of your coaching business.

This course is intended to provide you with some introductory and foundational areas for business development exploration including:

Developing Your Business Vision

Knowing Your Client

Developing A Promotional Strategy

Six core coaching business systems

Identifying regular activities for business development

Creating a Plan

And tips in several other areas

The program consists of more than 20 lectures, and several hours of audio and video. Most modules have an accompanying worksheet and/or activity geared to get you thinking about and into action around your business.

For those interested in going deeper into these topics, consider joining Jennifer for some individual coaching work or joining one of her coaching groups including membership in the Learning Lab and Design Studio Coaching Gym.


Your Instructor


Jennifer Britton
Jennifer Britton

Well known for her practical and applicable approaches with learning, Jennifer Britton is based in the Toronto, Canada. She is the author of Effective Group Coaching (Wiley, 2009) and From One to Many: Best Practices for Team and Group Coaching (Jossey-Bass, 2013). For the last two and a half decades Jennifer has taught, coached, and trained professionals all over the globe. Involved in formal and informal education since the late 1980s, Jennifer has taught tens of thousands of hours at post-secondary institutions, through online programs, workshops, retreats and in classroom based training. She's led Train-the-trainer workshops, and coach-the-coach sessions for more than 15 years.

In 2004 Jennifer founded Potentials Realized, a Canadian-based performance improvement company dedicated to supporting leaders, teams and organizations with leadership, teamwork, and performance issues.

Leadership and teamwork are two topics Jennifer is passionate about. During the first thirteen years of her career Jennifer worked with the United Nations, and other international organizations as a Program Director and Program Manager. By the age of 26 she was leading and directing programs involving hundreds of staff and volunteers, and dozens of communities, demonstrating the real power of collaboration and teamwork. This focus on exceptional team leadership, collaboration and capacity building continues today in her training, educational programs, coaching and consulting work.

Her work today is varied including coaching teams, as well as working with new and experienced leaders including virtual team leaders. Jenn also works with solopreneurs, particularly those in the coaching and training industries, who want to create exceptional programs for their own clients. Building onto several years of teaching business studies as the post-secondary level, her work with business owners is grounded in support of creating a powerful vision, honing their leadership foundations, and creating a business that works for their needs and lifestyle.

An avid writer, Jenn leads the Teams365 blog for team leaders, and the Group Coaching Ins and Outs blog for coaches.

This portal, the Learning Lab and Design STudio, houses the many video based programs Jennifer has developed since 2014, as well as our 2016 long-term live community group at the Learning Lab and Design Studio which meets on Fridays. An avid practitioner herself, Jenn continues to deliver in person and virtual programs for leaders and their teams, as well as for service based professionals (coaches, consultants and trainers). Jennifer also offers International Coach Federation approved Continuing Coach Education programs through Potentials Realized - The Group Coaching Essentials(TM) Teleseminar (8.75 CCEs), and the Advanced Group and Team Coaching Practicum (10 CCEs).

Jenn holds a Masters in Environmental Studies, a Bachelor of Science in Psychology. She is also a Professional Certified Coach, and a Certified Performance Technologist. You can visit her online at Potentials Realized or at the links below.


Class Curriculum


  Tip #4 - Your Niche
Available in days
days after you enroll
  #Tip 5 - Business Systems
Available in days
days after you enroll
  Tip #6 - Strategic Issues
Available in days
days after you enroll
  Tip #8 - Promotional Vehicles
Available in days
days after you enroll
  Tip #10 - Partnering and Accountability Partners
Available in days
days after you enroll
  Tip #11 - Regular and Daily Activities
Available in days
days after you enroll
  Tip #12 - Social Proof, Creating Value and Testimonials
Available in days
days after you enroll
  Reflections and Next Steps
Available in days
days after you enroll

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
Are you able to work with me individually through one-on-one coaching? Can I join a coaching group?

If you would like individual coaching support select the individual coaching support which includes 2 hours of individual coaching support. If you prefer to connect with others in a group, quarterly group coaching calls offered for this program two Fridays each month from 2 - 245 pm from November 2015 - March 2016. Hours in the "Coaching Gym" vary by season. During these calls Jennifer is available to coach you, or answer questions you have. .

Individual coaching blocks of 2 hours can be purchased as needed. Individual coaching is scheduled by phone or skype and between the hours of 7 am ET and 3 pm ET (Monday to Friday).

Group coaching packages are billed monthly and include two hours a month in

the Gym (two Fridays a month), along with a bi-weekly resource (audio,

coaching question and/or worksheet).

Get started now!